Art. Life. Culture

Archive for March 6, 2010

Contradictory Agenda


Brooklyn based designers David Heasty and Stefanie Weigler (of Triboro Design) have created a New York City subway map printed in all florescent red. Simple huh? The redesigned map strips away the color-coded system while maintaining its functionality. Single color information design. Impressive!

The map embraces a dual (and seemingly contradictory) agenda, “offering practical and aesthetic improvements to the existing subway map while simultaneously subverting these improvements through the absurd adherence to a single color,” Heasty adds.  “In this way the map reflects the often contradictory experience of New York City, the rigid systems and grids constantly interrupted by the unpredictable realities of a metropolis, the intermingling forces of order and chaos, and the city’s visual communications frequent inability to make sense of it all.”

- Print Magazine

Spott’d @Print Mag


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